Creativity is at the Heart of Innovation

There is a quote in the Innovation District office that says "Innovation is Creativity with a Job to Do."  It reminds us all that creativity and the ability to see something new in old things - is at the heart of innovation.   The Dali's Innovation Lab has a marvelous exercise in which participants take a fresh look at the objects around them as they stretch their innovation mindsets.  Recently someone pointed out how an object that we look at every day reminded them of a favorite childhood memory.  

So... we ran with it.  What does it look like to you?

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(This article was first featured in our April newsletter -to subscribe to our monthly newsletter click here)