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New Blue Economy = Data + Marine Science

The Tampa Bay region, led by the St. Pete Innovation District, is poised to be a leader in the growing New Blue Economy.  This is a different approach than the traditional blue economy.  The New Blue Economy is a knowledge-based economy - data and technology lead the way for deeper analysis of challenges and opportunities in the marine environment.  The work pivots from looking to the sea not just for extraction of material goods (e.g., food and fossil food productions) and critical services (e.g., shipping, coastal tourism) to a broader effort to address societal challenges and inspire disruptive technology solutions  (e.g., underwater exploration, autonomous vehicles, coastal mapping that impacts flood insurance modeling).  

Read more about what the New Blue Economy means for St. Pete.

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Season 2 of the Innovation in the 'Burg podcast is officially launching this month, and we're already gearing up to film Season 2.5!

July 22, 2026
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Faculty, researchers, and students from the USF College of Marine Science have been settling into spaces across the Innovation District following the recent fire, continuing their important work.